Sunday, 30 September 2018

The Trash Panda Did It! Effective Use of Raccoons In Advertising

Almost everyone is aware of raccoons or tanukis (raccoon dogs). Aside from the rabies these creatures are cute and have charming qualities. The associations that come with raccoons make them ideal for specific kinds of products. Here are a few examples.

Plastic Bags
When we think of raccoons, most of us think of them getting into the garbage. For this reason they have gotten the nickname Trash Panda. A great way to use this animal to state that the plastic bags are durable against wild animals.

Green Bins
One other big association is with green bins. Since the organic waste attract raccoons the green bins have to be manufactured to impede them. Problem is that trash pandas are smart creatures and keep finding ways against the safety measures on green bins.

Make Up
This association is particular to girls. Mainly there are make up products available to treat raccoon eyes. Others prevent raccoon eyes from make up by highlighting the quality of their eye shadow and eye-liners.

Eye Masks
The term "raccoon eyes" refers to lack of sleep that forms bags under your eyes. Some eye masks make full use of this reference and use cute raccoons as their mascot.

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