Art Photography - Techniques for Photographing Traditional Art Work

Photography is an art form that can be used to document other art forms. In this case I'm talking about traditional art. Traditional art has different variables depending on the media you are documenting. Also with creative art work there are optimal ways to depict the art piece. Here is a guideline for photographing traditional art.

Paintings

Often paintings need to be documented. These can be classical paintings that are hundreds of years old or newer contemporary art work. In any case it's important that you don't use the flash on your camera. The flash will bleach the painting and this is why they band it at most art galleries.

Sculptures

You can use digital photography to truly capture the essence of the art piece. Panoramic photo techniques are for documenting sculptures. This is especially useful for POV statues that depict two different images depending on your stand point. If you have to take regular camera shots you generally need 3 views: front view, side view and back view.

Photos

Sometimes you need to document photos. It's essentially taking photos of photos. Again don't use the flash but if you need light use safe external choices.

All art photography media needs to be displayed with the best photography technology. LED light boxes are great for photography exhibits and general photography display. They come in a variety of styles to choose from including acrylic light box, fabric light box, slim fit light box.

All That Glitters! Jewelry Photography Design

There are specific skills that are needed for jewelry photography. You are taking photos that will get exhibited as is with minor digital touch ups. There are also components of light and display that need to be taken into account. Here are several photography elements you need to keep in mind.

Light & Reflections

The complexity starts with the degree of shine or brilliance the jewelry item has. You can't get reflections in the jewelry as you are taking photos of it. The lighting has to be optimize for the best shine without a glare.

Models

You have to decide if you want a model to wear your jewelry. If also have to decide if you only need a hand model for the job or need a full set worn. Foot and leg models are also an option for anklets and toe rings.

Display

The other display option is without a model. For this you can have numerous depictions. For example you can have the jewelry advertisement from inside a jewelry box. You can also choose velvet cushions, satin pillows or a silk cloth to display your luxury jewelry.

No matter what your jewelry product is it need to be  displayed on the best photography technology. Snap frame light boxes are great for displaying photography and making the most of your photography exhibit. They come in several styles including fabric light box, snap frame light box, acrylic light box, edge lit light box and more.

Going strong! The Strength of Fitness Advertising

We all care about our health in one way or another. This can mean a variety of things such as eating well, working out and leisure sports. Fitness advertising is at its peak after new years and then tapers off. There are different ways to advertise depending on your market.

Age

Fitness is for all ages. However, it's directed more at energetic young people in their twenties. However, you can have a women demographic for a women only gym. You can also have events for children and older people.

Body Type

We all have this idea in our heads that the ideal fit body type is someone lean and muscular. Many fitness ads use this model in their ads. The more mindful fitness ads will use all body types and ages. This can be helpful in attracting everyday people and prevents feelings of intimidation.

Specialized Fitness Programs

There are hundreds of fitness programs to help you stay healthy and fit. For instance there are specialized programs like yoga, kick boxing and pilates. There are also programs for kids that can run in the summer or during the march break. There are even fun programs like goat yoga and zumba dance.

No matter what your fitness ad it needs to look great on the best advertising technology on the market. Snap-Frame light boxes are sleek and innovative advertising technology. They come in several styles including slim fit light box, acrylic light box, fabric light box and more.

Yoga Photography - Flexible Skills You Need to Know

Yoga is a great sport. It takes time and dedication and also has numerous health benefits. Yoga is also about what poses the performer can make. Some poses are classic others can only be performed by an expert.  There are different tips and tricks for getting great yoga poses.

The Model

We are used to seeing young models in yoga. There is a movement away from this with the addition of all age groups and even plus size models. People of all types do you and it's a misconception that it isn't for everyone. Even young children can do yoga.

The Pose

It's easy and suitable to use classic poses in yoga photography. However, expert poses are awe inspiring. These evidently should only be done by experts to avoid injury. In that effect these poses are more daring and show years of dedication.

Environment

We are all used to the environment where yoga is done in a posh studio or a relaxing resort. However, you can choose just about any environment that can use a yoga mat. Even then there are standing poses that can be done without a mat. Roofs, city landscapes and messy bedrooms are all places you can do an original photography shoot.

For great photography you need the best photography technology. Snap-Frame light boxes provide the flexibility and versatile models you need. These photography models include acrylic light box, fabric light box and more. Photography light boxes are great for photography exhibits and photography contests.

Surreal Advertising - When To Use it

We don't often see surreal advertising. The concept is strange and often the elements are too weird for a general audience. The concept takes from reality and bends it to create something new and almost otherworldly. There are optimal times to use surreal advertising.

Exaggeration

Primarily surreal elements are used to exaggerate features. For example the picture above depicts someone who can't fit comfortably in their apartment. This could be used for a storage ad or new condos with larger apartments.

Creativity

Creative advertising can have surreal elements to it. Often these ads depict imagery you don't see in real life. Additionally surreal design has elements that are dream like. These can be successfully used in advertisements for sleep related products like mattresses.

Film

Many films are creative in nature and go well with surreal elements for advertising. The more enticing a film ad is the more it perks curiosity. Surreal elements can work here especially if it the movie is a horror film or a 3D cartoon.

Art

Many art related events and products benefit from surreal advertising. Art inspires creativity and its necessary to make an event successful.

For all your advertising you need your brand displayed on the best advertising technology. LED light boxes get your product noticed and remembered with its sleek display and bright illumination. You can choose from several models including acrylic light box, fabric light box, slim fit light box, snap frame light box and more.

Out of Your Shell -Creative Advertising Tips

Creativity is a skill. For some it comes easy others need the right inspiration. In advertising creativity sets ads apart and gets them remembered by the consumer. There are ways to induce creativity in advertising.

It's hard and limiting to just tell someone to be creative. Often this skill is inborn. Creative people have different brain activity. For instance some mathematicians see numbers are language. Other times we are stuck in a loop and are uninspired.

Changing your environment can help stir creativity. If you can't think in your office then go for a walk. If you need to understand people in your market go to where the demographic is. Need to know more about sports? Go to a game.

Other times you need to go directly to a creative environment. Ie. Something art related like a poetry session, or painting session can spark creativity. Even if you aren't an artist these events change brain activity and create links, associations and ideas.

A large part of creativity is doing the unexpected. We are used to ads that are structured into safe formats but those end up getting overlooked. What gets noticed is an ad that has creativity which makes it stand out from the masses.

For all your creative advertising you need the best advertising technology. LED light boxes spark creativity with brilliantly illuminated displays that get your brand noticed. These come in several models including fabric light box, acrylic light box, slim fit light box and more.

How To Make Great Floral Photography

Flowers are a wonderful gift of nature. They can enhance a photo and look great even alone. There are a few key things you should know about flower photography to ensure that you produce great photos.

Arrangement

Flower arranging is an art. You can have one type of flower or an special arrangement with multiple flowers. Single flowers also enhance the mood of a shot as well. Bouquets are also a splendid way to arrange flowers in a creative fashion.

Fresh

Flowers have to absolutely be fresh. Wilting or half dried flowers do not look great won't do much good in photos. Keep in mind that you will need a water vase handy to keep the flowers fresh. You will also need an efficient method to dry the stems off for use.

Lighting

You need optimal lighting to show off the natural beauty of the flowers. Be careful not to have lights that create a great amount of heat. This will affect the quality of the flowers.

Cultural Symbolism

You have to be vary of flower symbolism that different culture have. For example dahlias shouldn't be used in wedding bouquet arrangements in eastern countries. These flowers are used for funerals and it can be offensive advertising them in the wrong place.

To get the best quality photos you need the right advertising technology. LED manufactured light boxes are the best in professional photography display. They go great at exhibits and photography contests. You have several styles to choose from including fabric light box and acrylic light box.

Gentlemen You Had My Curiosity... But Now You Have My Attention - The Steps of Consumer Attention

Most of us are aware of the famous quote from the movie Django. The quote means a lot more when it comes to consumer attention. Each advertisement is vying to capture shopper attention. Numerous psychology studies are about finding what grabs attention and what sustains it. Here are common attention grabbing elements

The Objects

When an add have familiar people and objects it is likely to get our attention. Attractive people are more optimal to use. This is why mostly attractive models are used for advertising over everyday normal people. In addition smiles and eye contact help sustain attention to the ad.

The Design

Designs elements need careful thought put into them. These are decisions for colour themes, contrast, patterns, object space, font, typography, size, alignment etc. These features help decide where the consumer will look first, second, third etc. The most important feature should be noticed first such as a product, brand name or title.

The Technology

The first step is having the right design. The next step is the right technology. If you stick to dated technology you great design will get overlooked. This is where the right advertising technology comes into place.

LED light boxes are the advertising technology that gets your brand noticed and remembered. These come in a nice variety including acrylic light box, custom manufactured fabric light box, snap frame light box, slim fit light box, edge lit light box and more.

Nailed it! Common Aspects of Manicure Advertisements

Getting your nails is part of self care esthetics. The beauty industry always has new and creative techniques for manicures. The styles change seasonally especially with cold weather but this market will always be there. Here are common features for manicure advertising.

Flowers

To accessorize a hot manicure flowers are frequently used. Flowers symbolize health, beauty and femininity. They also come in bright shades which helps enhance the features of a professional manicure.

Jewelry

Often rings and bracelets are used in a manicure ad. Again this helps enhance the nail art and design. Wedding rings and engagement rings are also perfect for manicure advertising. Although it's mostly limited to French manicures with a little bit of nail art.

Tools

Manicures can also be advertised alongside nail tools. This can be anything from nail scissors, nail polish, cuticle cutters and more. It makes sense to have your brand of nail tools next to a perfectly done manicure.

Beauty Products

Products for nail care and nail growth go best with perfectly done nails. Nail protection can also include moisturizing gloves or protective gloves. There are also endless products for cuticle moisturizing such as almond oil.

To make your manicure look its best you need top of the line advertising technology. LED light boxes get your brand noticed and remembered. This professional advertising technology comes in several styles including custom fabric light box, acrylic light box, snap frame light box, slim profile light box and more.

Into The Blue - The Symbolism of Using The Colour Blue

It's no doubt that the most popular favourite colour is blue. It's one of our most abundant colours in nature. From the sky to the waters we are surrounded by blue imagery. There are several uses for using the colour blue in advertising.

Nature

As mentioned blue is abundantly found in nature. For this reason it has importance for symbolizing water. It also have associations with purity and cleanliness. Living things are dependent on water which in turn makes the colour blue important. 

Mood

Blue is associated with sadness or melancholy. So it's often used in advertising to depict this. Blue can also be used as a neutral mood or made happy by having it in a light shade. Blue can also be contrasted with it's complementary colour yellow for added effect.

Luxury

Historically blue was a luxury colour only affordable to the rich or important people. The reason was that the blue dye was from a plant in a far off country. If you could afford it you placed a order and maybe received it a few months. In paintings important historical figures were depicted in blue.

All your colours in your advertisement need to shine their brightest with top of the line advertising technology. Custom made light boxes are the best in professional advertising. They come in several styles including acrylic light box, fabric light box, snap frame light box, slim profile light box, edge lit light box and more.